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Privacy protection


Basic provision

  1. The personal data controller pursuant to Article 4 (7) of Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of individuals with regard to the processing of personal data and on the free movement of such data (hereinafter referred to as "GDPR") is Zdeněk Zelenka, IČ 68158751. the registered office of Mokré Lazce (hereinafter referred to as the “administrator”).
  2. Administrator contact information:
    address: Sokolska 333, 747 62 Mokre Lazce
  1. Personal data means all information about an identified or identifiable natural person; an identifiable natural person is a natural person that can be identified, directly or indirectly, in particular by reference to a particular identifier, such as name, identification number, location information, network identifier or one or more specific physical, physiological, genetic, psychological, economic, cultural or the social identity of this natural person.
  2. The administrator did not appoint a Data Protection Officer.



Sources and categories of processed personal data

  1. The Administrator processes the personal information you provided to him or the personal information that the Administrator obtained as a result of your order.
  2. The administrator processes your identification and contact information and the data necessary for the performance of the contract.



Legal reason and purpose of personal data processing

  1. The legal reason for the processing of personal data is:
  • performance of the contract between you and the administrator pursuant to article 6 paragraph 1, letter (b) of the GDPR,
  • legitimate interest of the administrator in providing direct marketing (especially for sending commercial messages and newsletters) pursuant to article 6 paragraph 1, letter (b) of the GDPR,
  • Váš souhlas se zpracováním pro účely poskytování přímého marketingu (zejména pro zasílání obchodních sdělení a zpravodajů) pursuant to article 6 paragraph 1, letter (b) of the GDPR in conjunction with § 7, paragraph 2, czech law number 480/2004 collections, on Certain Information Society Services, in the absence of an order for goods or services.
  1. The purpose of the processing of personal data is:
  • processing your order and exercising the rights and obligations arising from the contractual relationship between you and the administrator; personal data required for successful order processing (name and address, contact) are required for ordering;
  • sending business messages and doing other marketing activities.
  1. On the part of the administrator, there is an automatic individual decision making within the meaning of Article 22 of the GDPR. You have given your explicit consent to such processing.



Data retention period

  1. The administrator keeps personal data
  • for the period necessary to exercise the rights and obligations arising from the contractual relationship between you and the Administrator and to assert claims arising from these contractual relationships (for a period of 15 years from the termination of the contractual relationship).
  • for the period of withdrawal of consent to the processing of personal data for marketing purposes, for a maximum of 3 years if the personal data are processed on the basis of consent.
  1. After the personal data retention period has expired, the controller will delete the personal data.



Recipients of personal data (subcontractors of the administrator)

  1. The administrator keeps personal data
  • involved in the delivery of goods / services / payments under contract,
  • providing e-shop operation services and other services related to e-shop operation,
  • providing marketing services.
  1. The controller does not intend to transfer personal data to a third country (to a non-EU country) or to an international organization.



Your rights

  1. Under the conditions set out in GDPR you have
  • the right of access to his personal data under Article 15 GDPR,
  • right to correct personal data under Article 16 GDPR, where appropriate, processing restrictions under Article 18 GDPR.
  • the right to delete personal data under Article 17 GDPR.
  • the right to object to processing under Article 21 GDPR and
  • the right to data portability referred to in Article 20 GDPR.
  • the right to revoke the processing consent in writing or electronically to the administrator's email address or email referred to in Article III of these terms.
  1. You also have the right to file a complaint with the Office for Personal Data Protection if you believe that your right to privacy has been violated.



Conditions of personal data security

  1. The administrator declares that it has taken all appropriate technical and organizational measures to secure personal data.
  2. The administrator has taken technical measures to secure data and personal data storage in paper form, especially by encryption. The controller declares that only the persons authorized by him have access to personal data.



Final Provisions

  1. By submitting an order form from the online order form, you confirm that you are familiar with and accept the terms of privacy.
  2. The Administrator is entitled to change these conditions. He will publish the new version of the Privacy Policy on his website and at the same time send you a new version of these Terms and Conditions to your e-mail address, which you provided to the administrator.


These conditions come into effect on 25.5.2018.

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